Gillette
Intro
Precision to Go Ahead
Precision has a Latin origin. And a Latin meaning. For the launch of Gillette Mach3 in Latin America, we reframed precision through the lens of fútbol — not as a technical trait, but as a cultural signature. From asphalt pitches to global stadiums, the film draws a line between the fearless creativity born on the streets and the world-class skill admired on the world’s biggest fields. Voiceover-driven, visually raw, and emotionally charged, the campaign celebrates how precision isn’t taught — it’s lived.
Services
Advertising Campaign
Client
Gillette
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