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Renault Ad Campaign

Intro

Renault Cargo Vehicles. Ready for Business.

Renault needed to promote their small cargo trucks to the Portuguese market. At the time Portugal was going through a big economic crisis, with many people being laid off from their work. The strategy behind this campaign was to show people a new opportunity to make money. Through a nominal investment (purchasing small Renault truck) you could now open the opportunity to employ yourself and run your own business as a contractor. This campaign drove a significant amount of new interest and vehicle sales by catching the attention of a new audience.

Services

360 Campaign Including Ads, Marketing Material, Interactive Landing Page, and Activation Events

Client
Renault

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